Paul9 Blog
GTM thinking
for founders.
Tactics, frameworks, and honest takes on distribution — written for early-stage founders doing GTM without a team.
Cold email still works in 2026. Here's what's changed.
The death of cold email has been declared every year since 2018. It's still the highest-ROI outbound channel for B2B — when done right.
5 SEO quick wins that actually move the needle for B2B SaaS
Forget domain authority and backlink campaigns. These are the SEO fixes early-stage B2B companies can execute this week and see results next month.
Directory submissions: the most underrated distribution channel
Your buyers are searching G2, Product Hunt, and 30 other directories right now. Here's why most early-stage startups never show up — and how to fix it.
Why we built Paul9: GTM shouldn't require a team
We kept watching great products fail because the founders were building while their competitors were distributing. So we built the tool we wished existed.
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